Retailers attract and connect people. We believe community-valued retail is a powerful catalyst for establishing a unique community culture and a sense of place. They are gathering places, transactional, and human. Places where the culture of the city, neighbourhood, and building mix.
The corner store concept does well because it is conveniently located and contains necessities. If the experience is meaningful in some way, it soon becomes a ritual. Coffee shops do well for similar reasons.
The stronger the connection between retail and the neighbourhood, the more anchored the place will feel. So how can we cultivate a relationship between retail and housing in our developments?
1. Curated retail selection process
We are interested in a relevant mix of independent retail, restaurants, coffee shops, wellness services and grocery. A curated approach allows us to select businesses that are aligned with the lifestyle we’re looking to create. A mix that adds meaning to the lives of residents of the building and neighbourhood.
Developers are beginning to rethink the relationship between retail and development. Platform LA is a collection of like-minded businesses that suit the lifestyle of those living in the neighbourhood. They facilitate a community by collaborating on ways to activate their shared public spaces – from pop-ups, installations and culinary partnerships.